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The facebook effect, by David Kirkpatrick

I liked reading this book, especially at the beginning. What I enjoyed is reading about the ideas that drove the development of Facebook. I appreciated getting answers to the following questions. Why does a user have a single identity? Why does Facebook imposes sharing to all of one’s friends instead of sub-groups? How did the service and the company evolve?

When I reached the middle of the book, I got tired of it. It was fed-up about the lengthy explanations on Facebook’s money raising process.

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